The Australian Council on Children and the Media have issued a parent alert: DO YOU WANT R18+ COMPUTER GAMES? Submissions on this topic by interested parents must be in by Feb 28.  ...read more »

This is an important and timely conference reviewing issues with great significance for Australian children’s health and wellbeing. Our young people are experiencing a media environment that is increasingly violent, commercialised, and sexualised. Come and hear what the most recent research has to say about the implications of this for them, and for our community.  ...read more »

September 2009     The Australian Communications and Media Authority has released new Children’s Television Standards for commercial television (the standards) following a comprehensive review to ensure  ...read more »

by Maggie Hamilton     Childhood is not what it was. A decade ago we didn’t have babies actively being marketed to, causing a marked drop in imagination amongst pre-schoolers, alongside anxieties about how they look and what they wear.

Ten years ago the tweens, girls aged 6 to twelve, weren’t a multi-billion dollar market. The marketers have done a good job. These highly impressionable girls who lack a strong sense of self are market savvy. They now know their brands. An increasing number of them are choosing their friends according to the brands they wear. They are also experiencing many of the anxieties teenagers do. 

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In alliance with Young Media Australia, Kids Free 2B Kids is an organisation raising awareness on the sexualisation of children in the media.  ...read more »

By Dr. Emma Rush, 26 September 2007     It’s time to correct the single most common misunderstanding about the sexualisation of children.  Recently, Pamela Bone became the latest in a long line of commentators to suggest that those concerned about premature sexualisation are tilting at windmills.   She wrote:  ...read more »